How to Buy and Sell on Facebook Marketplace (The Complete Guide in 2021)

Here is the complete guide on how to buy and sell on Facebook Marketplace.

Facebook as we all know it is one of the most popular social network platforms that allow users to connect with friends, families, loved ones, etc.

However, over the years, Facebook has grown from just a mere platform to connect to also include a platform where people can buy and sell.

This was made possible through the various Facebook buy and sell groups.

However, in other to simplify the process of buying and selling on Facebook and also provide more reach and a better buying and selling platform, Facebook recently launched its marketplace to the public.

The Facebook marketplace is like that of eBay, Amazon, etc, the difference, however, is that this one is owned by Facebook and can easily be set up right from your existing Facebook account.

Buying and selling in the marketplace community is free.

If you wish to learn how to buy and sell on Facebook Marketplace, then this guide is for you.

In this guide on how to buy and sell on Facebook marketplace, I will show you what Facebook marketplace community is all about, how to get the Facebook marketplace, and how to buy and sell on the marketplace Facebook.

What Is Facebook Marketplace?

Facebook marketplace is an innovative feature on Facebook which allows users of Facebook to buy and sell any kind of product and service to the persons close to there neighborhood.

Just like we have Amazon, Alibaba, and other online e-commerce sites, Facebook introduced the marketplace feature so that its users can have almost every feature they could possibly be in need of all on Facebook.

Since we have other notable online websites already like Amazon, Alibaba, Aliexpress where users can buy anything on earth, one may then feel inclined to ask the question, why should I leave all these other well-known marketplaces for that of Facebook?

Well, such a question is one in the direction. The marketplace feature on Facebook has unique features that clearly separate it from other marketplaces out there.

One of these features is the fact that you only sell or buy from the persons in the location that you are into.

In order words, you cannot be in New York and sell to a person from Califonia, nor can you be in America to sell for people in Canada.

Also, with the Facebook marketplace, you have the opportunity of buying things very cheap from your neighbors that just want to sell it off.

There is one other feature on the marketplace Facebook that you don’t see in any other marketplace out there.

Some items are completely free on the Marketplace, which means that the sellers just want to give them out to interested persons. Can you imagine that?

Well, we shall get into the details of all these presently. but before then, you may want to know how the Facebook marketplace works, right?

Facebook Marketplace Community

The Facebook marketplace community was designed in such a way that you can only do business with the persons in your location or community.

Yes, the only goods or services that you can see are from those who are in the same location as you.

This means that the location you specified in your registration process is very much important.

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With this marketplace feature, you are not expected to do much for you to sell your goods or services on the Facebook marketplace community, as Facebook automatically do this for you.

Also, you don’t need to worry about customers because at the moment, there are over 2billion active users worldwide in the Facebook community, and thousands of persons using it are in your chosen location.

So with this, you are sure of getting customers regularly from the Facebook marketplace community.

All you are required to do is to sample your products, which we will show you soon in this article, and await willing buyers to visit your marketplace shop.

Any interested buyer that sees your product will message you, and from there, the transaction will be completed.

Having said this much, you might be wondering how to locate the Facebook marketplace, right?

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Let me now quickly show you how to locate the Facebook Marketplace app.

How To Get Facebook Marketplace

Before I show you how to buy and sell on Facebook Marketplace, let me quickly show you how you can easily get the Facebook marketplace.

First, if you are searching for the Facebook marketplace app, or how to download the marketplace app, then you certainly will not find it.

Hold on. The reason I said you won’t find the marketplace app is that the Facebook marketplace does not have a standalone app.

The Facebook marketplace is a feature added to the existing Facebook. Hence, if you already have a Facebook account and the app, then you don’t need any other Facebook marketplace app.

How then do you then locate the Facebook marketplace from your existing Facebook app, since it doesn’t have its own marketplace app?


Follow the steps below to locate the Facebook marketplace.

First log into your Facebook account with any internet-enabled device you are used to like Laptop, iPhone, Android, etc.

On the Facebook homepage, locate the shop icon that appears on your Facebook home screen. It looks like this facebook marketplace icon

Click on the shop icon to assess the marketplace feature. Alternatively, you can use this link to assess the marketplace feature.

You must know that the Facebook marketplace feature is not yet available in all the countries of the world at the time of writing this article.

So if you followed the above process and you still didn’t find the marketplace icon, it could mean that you are not in a supported country.

Now you know how to get Facebook Marketplace on your device, It’s time I showed you how to buy and sell on Facebook Marketplace.

How To Buy and Sell on Facebook Marketplace

In this section, I will quickly show you how to buy and sell on Facebook marketplace.

Follow the steps below to buy and sell on Facebook markeplace.

How To Buy On Facebook Marketplace

To Buy on the Facebook marketplace community, simply follow the guides below.

  • Log into your Facebook account or visit this link to log into your Facebook account
  • On your homepage, locate the marketplace icon and click on it. The icon looks like this facebook marketplace icon
  • On the marketplace homepage, you will see 2 options which are Buy or Sell, click on the Buy
  • The marketplace Buy interface will appear, locate the item you want to buy and click on it.
  • Click on the Message icon to send the seller a message, for further bargaining and negotiations.
  • And finally, you can reach an agreement with the seller on the meetup point for the final transaction to take place.
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That’s how to buy from the Facebook marketplace.

How To Sell On Facebook Marketplace

Like we said earlier, you can sell almost anything on Facebook marketplace, with few exceptions to those things that can cause harm to others like drugs, firearms and other illegal products.

Selling an item of Facebook Marketplace community allows you to create a public listing that can be seen by anyone on and off Facebook.

This includes people on Marketplace, News Feed, Facebook search, Facebook groups, search engines and other places on or off Facebook. In addition, you have the option to post your listings to any buy-and-sell-groups you’re a member of.

Note that before selling your item on Marketplace, it is encouraging to review and adhere to the Facebook Commerce Policies, so that you understand what items can and can’t be sold on Facebook.

Violating these policies could attract a penalty which might even include you getting banned from the Marketplace.

If you are new to the marketplace and want to begin selling on the Facebook marketplace, here is a detailed step by step guide to selling on Facebook Marketplace.

To sell on Facebook Marketplace, you must post your item. Follow the process below to begin.

1. Enter the marketplace

The first step to begin selling on Marketplace is logging into your Facebook account. If you don’t have a Facebook account, you can create one here.

When you log in to Facebook you will see a ‘shop’ icon like the one in the screenshot below. If this is your first time, Facebook will alert you to this. Click the icon to proceed.

After you have clicked on the Facebook shop icon, you will be shown more information from Facebook before proceeding further.

2. Add a photo

Next, you will be prompted to add a photo of the item you want to sell. Facebook, unlike some other online marketplaces, does not charge for adding multiple photos to your listings.

Make sure your photos are clear. Add as many photos as possible, provided they are relevant to the listing.

Also, ensure not to use photos of the items you don’t own or you did not take yourself. Buyers may know that the photo is not taken by you or was taken from another site.

3. Add a title

Next, Facebook will ask you to enter a title. Make sure your title is not too long and clearly states what you are selling. Facebook imposes a 100-character limit on the title.

4. Add a description

At this point, you will be prompted to add a description for your item. Try to include as much detail as possible about your item.

It really is not a must to add a description to your listing, however, adding a description will help you build trust with potential buyers, which are likely to get you more offers and help you sell your items even faster.

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When writing a description it is important to consider the likely questions potential buyers would ask you concerning the listing, then try as much as possible to write a description that will answer those questions.

In your description, include the history of the item, the current condition and any other truthful information that may help you make the sale faster.

5. Add a price

Facebook will prompt you to add a price for the item you are listing. The price will be displayed in your local currency; you have the option of editing your price later.

Also, when adding a price, consider the original purchase price, the condition of the item, and the competitive price.

What I mean is that before you add a price, search the marketplace for similar items to see the price your competitors are using. Doing so will guide you to add a competitive price to your listing.

You can also indicate “OBO,” which stands for “Or Best Offer”, to indicate that you are willing to accept lower offers.

Potential buyers may want to negotiate the price with you. Hence, if the price you are adding is not negotiable, then, say the price is firm.

6. Add location

The next thing you want to do having supplied the above information is to add a Location. Choose the location where you want your listing to be seen.
7. Choose a Category

After adding a location, you need to pick a category where your listing falls under. There are about 30 categories to choose from when you are creating a listing on Facebook Marketplace.

Examples are Tools, Toys & Games, Furniture, Baby & children, Vehicles, Rentals, etc. Selecting the relevant category for your item will help ensure that people are able to find your item quickly.

If you have followed the above process carefully, your Facebook listing will be successfully set and will be live on the marketplace so people can see it.

Also, you will be taken to your items management area, where you can communicate with potential buyers and edit your items.

Things You Cannot Sell on Marketplace

Below are some of the things you cannot sell on the Marketplace community.

Some examples of items that are not allowed include:

  • Digital products or subscriptions
  • Weapons, ammunition or explosives
  • Animals
  • Illegal, prescription or recreational drugs
  • Tobacco products and related products
  • Unsafe supplements
  • Adult products and services
  • Gambling services
  • Real, virtual or fake currency
  • Counterfeit, illegal or stolen items

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The items and services below can only be sold with written permission from Facebook. They include

  • Event tickets: You can not sell event tickets without prior written permission from Facebook
  • Gift cards: You can not sell digital or physical gift cards without prior written permission from Facebook.

That’s all on how to buy and sell on Facebook Marketplace.

I hope this guide on how to buy and sell on Facebook Marketplace was helpful?

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